Yggdrasil Spreads Content to New Markets with Betsson Casino

Yggdrasil Gaming expands its partnership with Betsson, a top casino operator, and it is going to enter new markets via the brand. Players in Denmark, Spain, and Latvia will soon be able to enjoy games from this innovative software provider.

Meanwhile, customers from Italy have already felt the advantage of an agreement between Yggdrasil and Betsson, as famous hits from the Sweden-based studio recently hit the Italian market.

Betsson was one of the first operators to integrate Yggdrasil content, so expansion to new countries only strengthens their partnership. Yggdrasil CEO Fredrik Elmqvist commented: “Betsson was one of Yggdrasil’s very first customers when we signed a partnership back in 2014, and we have both gone from strength to strength in the years since.”

“…releases are of a consistently high quality”

“Given the increased scale of both businesses now operating across multiple jurisdictions, it made sense for us to update our partnership into something more comprehensive. This framework will ensure that the deep, strategic partnership between Yggdrasil and Betsson continues to flourish,”  continues Fredrik Elmqvist.

Betsson Group’s Director of Gaming, Andy Broughton Braithwaite adds:  “Yggdrasil is a popular choice with our players across many countries and brands and their releases are of a consistently high quality, that’s why we see this as an important extension of an already successful partnership.”

In addition to that, Yggdrasil has recently released exclusive Royal Family slot machine in cooperation with LeoVegas.