LeoVegas Applies for Gambling License in Sweden
A well-known online casino LeoVegas has applied for a gambling license in Sweden to have an opportunity to compete on equal conditions with other operators in this market.
The application has become possible after the change of gambling regulations in the country. The bill, passed by the parliament, makes Sweden a licensed gambling market on January 1st, 2019.
“… compete on equal terms in a regulated environment …”
Gustaf Hagman, Group CEO, comments: "While it has been known for some time that Sweden is introducing a local license system, it is very exciting to formally submit an application and is something we have been looking forward to for a long time. Sweden's becoming a locally regulated market is a milestone for Sweden, the industry, and LeoVegas. Now, for the first time, everyone can compete on equal terms in a regulated environment, where responsible gaming is a very important part.”
To obtain licensing in a regulated markets is a part of the strategy of LeoVegas, and it provides more marketing opportunities and responsible gambling, which is welcomed by the operator.
“We believe we have great opportunities to continue gaining market shares in the Swedish market. LeoVegas is a company that operates on several regulated markets and thus has the right tools and knowledge to create sustainable and strong growth," continues Gustaf Hagman.
LeoVegas is not the only casino that waits for the approval of the request. Applications have also been submitted by Kindred Group and Evolution Gaming that partners with Svenska Spel.